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South Korea March 2020: Hyundai Grandeur, Kia K5 and Samsung XM3 impress in market again up 9.6%

Ben Williams April 10, 2020 18 No Comments

South Korea March 2020: Hyundai Grandeur, Kia K5 and Samsung XM3 impress in market back up 9.6%

The Hyundai Grandeur posts it largest quantity since December 2016.

South Korea has managed to wrestle COVID-19 to the bottom for now, going from #2 most affected nation on the earth as of March 6 when we initially published February 2020 data (6.284 circumstances) to #17 as of April 9 (10.450), with each day new infections by and huge stored beneath 150 since March 8. As a consequence, its new automotive market has already bounced again reasonably spectacularly in March, with gross sales up 9.6% year-on-year to 171.329 vs. -19.6% in February. The year-to-date quantity is now down -7% to 385.544.

1586544150 194 South Korea March 2020 Hyundai Grandeur Kia K5 and Samsung - South Korea March 2020: Hyundai Grandeur, Kia K5 and Samsung XM3 impress in market again up 9.6%The Kia K5 breaks a quantity document relationship again to December 2015.

Hyundai (+3.4%) trails the market barely however is as much as 38.5% share, above the 38% it instructions thus far in 2020. Kia (+15.3%), Renault Samsung (+83.7%) and GM Korea (+39.6%) then again take full benefit of the market restoration thanks primarily to a handful of very profitable new launches as we’ll see additional down. In distinction, Ssangyong (-37.5%) is painfully lacking any new arrival and falls down two spots on February to #5. Genesis (-1.9%) even when in slight decline, ensures the Top 6 manufacturers are 100% Korean in March and for the primary time in precisely one yr – since March 2018. BMW (+60.4%), Volvo (+30.6%), Mercedes (+14.7%) and newcomer Chevrolet all outpace the market within the the rest of the Top 10 whereas simply exterior, Volkswagen (+13300%) and Audi (+710.6%) limp again up from stop-sale orders on polluting fashions. Quite strikingly, 13 of the remaining 18 manufacturers in market submit vital falls, with Honda (-84.1%), Infiniti (-72.6%), Jaguar (-71.9%), Lexus (-70%), Land Rover (-60.7%) and Toyota (-54.8%) the toughest hit.

1586544150 460 South Korea March 2020 Hyundai Grandeur Kia K5 and Samsung - South Korea March 2020: Hyundai Grandeur, Kia K5 and Samsung XM3 impress in market again up 9.6%The Samsung XM3 breaks into the Top 10 for its first full month of gross sales.

The fashions rating will get a whole makeover as soon as once more this month: the Hyundai Grandeur (+57.6%) sails off within the distance with a mammoth 16.600 gross sales, the most important month-to-month quantity hit by any nameplate in South Korea because the 17.247 items bought by the Grandeur itself again in December 2016. The Hyundai Porter (-2.5%), chief in February, is now virtually 9.000 items beneath the Grandeur within the YTD rating. The Kia K5 (+136.4%) takes full benefit of its new technology to hit 8.193 gross sales, a brand new excessive mark for the nameplate eclipsing the 8.079 items it bought in December 2015. The Hyundai Sonata (+20.2%) can be helped by a brand new mannequin however drops one spot on final month to #Four whereas the Hyundai Palisade (-1.3%) is up 6 to #5 and the Kia Seltos up two to #6.

1586544150 297 South Korea March 2020 Hyundai Grandeur Kia K5 and Samsung - South Korea March 2020: Hyundai Grandeur, Kia K5 and Samsung XM3 impress in market again up 9.6%The Trailblazer is above 3.000 gross sales, a primary for a Chevrolet SUV in Korea.

The largest shock of the month within the thunderous arrival of the Samsung XM3 aka Renault Arkana straight into the South Korean Top 10 for its first full month in market at #9, immediately turning into the 4th best-selling SUV within the nation beneath the Palisade, Seltos and Hyundai Santa Fe. Below, the Kia K7 (+90.2%) and Samsung QM6 (+74.4%) additionally submit unbelievable year-on-year acquire, whereas we welcome two further newcomers contained in the March Top 20: the Genesis GV80 lifts up 178% and 5 spots on February to land at #17 with just below 3.300 gross sales which already represents 53% of the model’s gross sales for the month. For its half the Chevrolet Trailblazer soars 15 because of #18, additionally eclipsing the three.000 month-to-month gross sales mark which is one thing no Chevrolet SUV had ever carried out in South Korea with the Trax peaking at 2.603 items in December 2016.

Previous month: South Korea February 2020: Hyundai (-26.7%), Ssangyong (-32.7%) hit by coronavirus spread, market down -19.6%

One yr in the past: South Korea March 2019: Ssangyong (+18.8%), Genesis (+8.5%) can’t help market down -5.7%

Full March 2020 Top 30 All-brands and Top 55 All native fashions beneath.

South Korea March 2020 – manufacturers:

Pos Brand Mar-20 % /19 Feb 2020 % /19 Pos FY19
1 Hyundai 65,977 38.5% 3.4% 1 146,667 38.0% -12.8% 1 1
2 Kia 51,008 29.8% 15.3% 2 116,739 30.3% 1.1% 2 2
3 Renault Samsung 12,012 7.0% 83.7% 7 19,988 5.2% 20.1% 3 4
4 GM Korea 8,965 5.2% 39.6% 4 19,044 4.9% 14.4% 4 6
5 Ssangyong 6,860 4.0% -37.5% 3 17,517 4.5% -36.0% 5 3
6 Genesis 6,203 3.6% -1.9% 8 12,394 3.2% -21.3% 7 7
7 Mercedes 5,093 3.0% 14.7% 5 15,400 4.0% 11.2% 6 5
8 BMW 4,811 2.8% 60.4% 6 11,331 2.9% 40.5% 8 8
9 Chevrolet 1,363 0.8% n/a 9 2,336 0.6% n/a 12 24
10 Volvo 1,162 0.7% 30.6% 10 3,190 0.8% 27.1% 10 12
11 Audi 1,151 0.7% 710.6% 14 2,449 0.6% -4.3% 11 10
12 Volkswagen 1,072 0.6% 13300.0% 12 3,535 0.9% 645.8% 9 17
13 Mini 972 0.6% 12.0% 11 2,265 0.6% 9.4% 14 14
14 Porsche 831 0.5% 15.4% 19 1,378 0.4% -23.5% 18 19
15 Ford/Lincoln 723 0.4% -7.9% 13 2,298 0.6% 6.0% 13 16
16 Jeep/Chrysler 561 0.3% -19.9% 18 1,469 0.4% -31.5% 16 13
17 Land Rover 493 0.3% -60.7% 17 1,495 0.4% -43.1% 15 18
18 Toyota 413 0.2% -54.8% 15 1,345 0.3% -52.6% 19 11
19 Lexus 411 0.2% -70.0% 16 1,395 0.4% -66.7% 17 9
20 Nissan 285 0.2% -25.4% 21 611 0.2% -43.3% 21 21
21 Peugeot 239 0.1% -24.8% 22 518 0.1% -40.0% 22 20
22 Honda 232 0.1% -84.1% 20 923 0.2% -68.6% 20 15
23 Cadillac 158 0.1% 3.9% 26 278 0.1% -35.8% 24 25
24 Citroen 97 0.1% 120.5% 23 320 0.1% 119.2% 23 27
25 Jaguar 73 0.0% -71.9% 25 225 0.1% -54.1% 25 22
26 Infiniti 65 0.0% -72.6% 27 103 0.0% -81.2% 27 23
27 Maserati 52 0.0% -48.0% 24 196 0.1% -27.4% 26 26
28 Lamborghini 22 0.0% 450.0% 28 58 0.0% 222.2% 28 28
29 Bentley 17 0.0% -19.0% 29 46 0.0% -9.8% 29 30
30 Rolls-Royce 8 0.0% -33.3% 30 32 0.0% -13.5% 30 29
 – Total native producers 151,025 88.1% 9.2%  – 332,349 86.2% -8.3%  –  –
 – Total international producers 20,304 11.9% 12.3%  – 53,195 13.8% 2.0%  –  –
 – Total market 171,329 100.0% 9.6%  – 385,544 100.0% -7.0%  –  –

South Korea March 2020 – native fashions:

Pos Model Mar-20 /19 Feb 2020 /19 Pos FY19
1 Hyundai Grandeur 16,600 57.6% 2 33,500 18.3% 1 1
2 Hyundai Porter 9,174 -2.5% 1 24,529 -2.5% 2 3
3 Kia K5 8,193 136.4% 4 20,590 115.8% 3 17
4 Hyundai Sonata 7,253 20.2% 3 18,698 15.0% 4 2
5 Hyundai Palisade 6,293 -1.3% 11 14,084 -22.0% 5 10
6 Kia Seltos 6,035 new 8 12,412 new 7 21
7 Kia Bongo 6,014 5.6% 5 13,917 -4.9% 6 7
8 Hyundai Santa Fe 5,788 -29.7% 7 11,970 -46.2% 8 4
9 Samsung XM3 5,581 new 52 5,638 new 22  –
10 Kia K7 5,045 90.2% 9 11,835 50.2% 9 8
11 Samsung QM6 5,008 74.4% 10 11,170 39.7% 10 12
12 Hyundai Kona 5,006 10.5% 19 8,300 -5.6% 14 14
13 Kia Morning 4,126 -12.6% 6 10,539 -13.6% 11 11
14 Hyundai Avante 3,886 -30.6% 12 9,099 -43.1% 12 6
15 Kia Sorento 3,875 -31.1% 16 7,703 -42.5% 15 9
16 Kia K3 3,509 -6.9% 26 6,266 -44.6% 19 13
17 Genesis GV80 3,268 new 22 4,791 new 24  –
18 Chevrolet Trailblazer 3,187 new 33 3,795 new 30  –
19 Kia Carnival 3,179 -44.4% 13 9,041 -42.4% 13 5
20 Hyundai Grand Starex 2,897 -41.3% 20 6,813 -46.3% 18 16
21 Kia Ray 2,631 -17.8% 21 5,997 -16.8% 20 23
22 Hyundai Tucson 2,612 -29.3% 18 5,912 -40.8% 21 18
23 SsangYong Korando Sports 2,582 -36.9% 14 6,993 -40.8% 17 15
24 Chevrolet Spark 2,551 -4.7% 15 7,255 0.2% 16 19
25 Kia Mohave 2,549 962.1% 32 4,598 467.0% 26 35
26 Kia Niro 2,279 -17.8% 17 5,355 -6.9% 23 24
27 Hyundai Venue 2,121 new 34 4,415 new 27 28
28 SsangYong Tivoli 1,914 -43.0% 25 4,624 -50.8% 25 20
29 Kia Sportage 1,615 -39.6% 23 3,955 -48.2% 28 22
30 SsangYong Korando 1,562 -29.1% 24 3,844 40.8% 29 27
31 Genesis G90 1,209 -49.1% 30 2,722 -42.3% 31 26
32 Samsung SM6 1,147 -36.2% 28 2,547 -36.7% 33 30
33 Genesis G70 1,109 -36.9% 35 2,295 -48.7% 34 29
34 Kia K9 861 -14.2% 31 2,144 -27.5% 35 34
35 SsangYong G4 Rexton 802 -33.2% 29 2,056 -31.7% 36 31
36 Chevrolet Trax 760 -27.1% 36 1,818 -38.8% 37 32
37 Hyundai Nexo 706 367.5% 37 1,230 404.1% 39 40
38 Hyundai Ioniq 685 10.0% 46 1,037 -0.5% 42 37
39 Genesis G80 617 -71.9% 27 2,586 -60.5% 32 25
40 Chevrolet Malibu 535 -54.8% 41 1,209 -64.2% 40 33
41 Chevrolet Traverse 532 new 42 1,029 new 43 56
42 Kia Stonic 486 -45.9% 40 1,074 -60.9% 41 36
43 Chevrolet Bolt 430 -33.8% 39 766 16.1% 44 42
44 Kia Stinger 387 -11.6% 45 738 -30.0% 45 44
45 Chevrolet Colorado 329 new 38 1,456 new 38 55
46 Daewoo Labo 261 -26.1% 44 692 -24.8% 47 45
47 Daewoo Alpheon 239 -18.4% 43 693 -24.8% 46 47
48 Hyundai Veloster 189 -6.0% 47 415 -28.0% 48 51
49 Renault Samsung Master 172 -12.2% 51 335 3.7% 49 48
50 Chevrolet Equinox 119 -20.7% 50 278 -36.1% 50 52
51 Kia Soul 113 -90.3% 53 243 -88.4% 51 38
52 Samsung SM3 81 -84.1% 48 180 -85.2% 52 46
53 Hyundai i30 67 -67.3% 54 129 -72.5% 53 54
54 Renault Samsung Twizy 23 -85.4% 49 118 -48.9% 54 53
55 Chevrolet Corvette/Camaro 22 69.2% 55 53 -1.9% 55 59

Source: KAMA

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